INFLUENCE OF PACKING AND PACKAGING CHARACTERISTICS ON CONSUMER EVALUATION OF FOOD PRODUCTS: INFLUENCE OF PACKING AND PACKAGING CHARACTERISTICS ON CONSUMER EVALUATION OF FOOD PRODUCTS. Iraqi Journal of Market Research and Consumer Protection, [S. l.], v. 15, n. 2, p. 15–22, 2023. DOI: 10.28936/10.28936/(1)jmracpc11.2.2019. Disponível em: https://jmracpc.uobaghdad.edu.iq/index.php/IJMRCP/article/view/367. Acesso em: 16 jul. 2025.