IRAQI CONSUMER AWARENESS OFF THE RISK ASSOCIATED WITH CONSUMING CANNED FOOD

IRAQI CONSUMER AWARENESS OFF THE RISK ASSOCIATED WITH CONSUMING CANNED FOOD

Authors

  • Mohammed A. Alsoufi

Keywords:

Keywords: Consumer culture, quality and food safety, canned foods.

Abstract

The aim of this research was to indicate the opinion of the Iraqi consumer awareness of the risks associated with consuming canned food, the questionnaire was included 20 questions for label information, consumer culture, shopping, marketing, awareness and knowledge as a tool to survey the opinions of 300 consumers in Baghdad, the data was analyzed by using percentage, weighted mean, and weight percent, the results obtained showed that the Iraqi consumer need more information, training and guidance programs in food safety handling issue for canned food, especially in analysis of label information and growing of consumer culture for shopping, right marketing, awareness and knowledge.

Author Biography

Mohammed A. Alsoufi

Professor PhD., Market Research and Consumer Protection Center, University of Baghdad, Baghdad, Iraq. [email protected]

Published

2022-06-30

How to Cite

A. Alsoufi, M. . (2022). IRAQI CONSUMER AWARENESS OFF THE RISK ASSOCIATED WITH CONSUMING CANNED FOOD: IRAQI CONSUMER AWARENESS OFF THE RISK ASSOCIATED WITH CONSUMING CANNED FOOD. Iraqi Journal of Market Research and Consumer Protection, 14((1), 75–83. Retrieved from https://jmracpc.uobaghdad.edu.iq/index.php/IJMRCP/article/view/280